BRANDED CONTENT, EXPERIENTIAL ACTIVATIONS & AWARD WINNING POPULAR CULTURE DRIVEN MARKETING PROGRAMS
EXPERIENTIAL
MUSIC
CELEBRITY
BRANDED ENTERTAINMENT
Hotel Thrillist : Nashville
Hotel Thrillist Weekend : Nashville 2018 https://vimeo.com/318539279/69271320ff
Hotel Thrillist : Austin
Hotel Thrillist Weekend : Austin Texas 2017 https://vimeo.com/256538107/61468271c0
Hotel Thrillist : New Orleans
Hotel Thrillist Weekend : New Orleans 2016 https://vimeo.com/256538219/1874f31458
Hamptons STUFF HOUSE : New York
The first ever Experiential House Activation by a publishing company in the Hamptons, the Stuff Magazine House generated millions of impressions in media exposure. The Stuff House was the destination for celebrity filled events throughout the summer as Noah Tepperberg...
Stuff Magazine Hotel w/Fatboy Slim @ Winter Music Conference : Miami
Stuff Magazine took over the Nash Hotel for 5 complete days of 24/7 music programming with the biggest DJ's in the music scene for the annual Winter Music Conference in Miami. DJ's such as Fatboy Slim, Lil Louie Vega, Roni Size and Kruder and Dorfmeister were just a...
Rolling Stone CES Event with Gorilla Glass : Las Vegas
Conceptualize and produce an exclusive invite-only event for Gorilla Glass and Rolling Stone Magazine during the Las Vegas Consumer Electronics Show. By borrowing the authentic and rich entertainment lifestyle of the Rolling Stone Magazine brand we were able to...
Bulleit Rye Launch : New York
The objective of this event was to conceptualize and Produce an experiential launch event that captured both the traditional and contemporary brand attributes of Bulleit Rye in celebration of it’s East Coast launch.
Stuff Magazine Celebrity Casino Weekend at the PALMS : Las Vegas
Stuff Magazine took over the Palms Casino for 3 days of branded entertainment for consumers, clients and celebrities – strategically integrating key advertisers into Celebrity Poker Tournaments, Private Jets, Fashion Shows, Gifting Suites, and Late-night Exclusive...
Maxim & JB Devils Cut, Halloween : New Orleans
Maxim and Jim Beam’s Devil’s Cut partnered for a national Halloween program and costume contest.
Maxim & Jim Beam Devil’s Cut Mardi Gras Float Activation : New Orleans
The objective of this Award Winning (2012 MIN Marketing Award) was to organically integrate Jim Beam’s Devil’s Cut into Mardi Gras to celebrate the launch of its' new brand. This was accomplished by commissioning a Devil’s Cut hand-crafted float by the legendary...
George Dickell Rye, Product Launch : New York
On February 19th, bartenders, industry influencers and renowned mixologists gathered at 82 Mercer for the launch of George Dickel Rye, hosted by Diageo Master of Whisky Gerry Graham and George Dickel Master Distiller John Lunn. While enjoying unique cocktails using...
New Orleans Official Halloween Parade – Krewe of BOO!
Each year, the weekend before Halloween, The Krewe of BOO! (New Orleans Official Halloween Parade) rolls through the streets of the French Quarter & Warehouse District among crowds of more than 100,000. For sponsorship or membership information go to...
Rolling Stone – Porsche / Dave Navarro : Los Angeles
Porsche partnered with Rolling Stone & Dave Navarro to launch their all new E-performance series https://vimeo.com/379646389
Preservation Hall Jazz Band at the Ambassadors Residence : Thailand
A long-time fan and an accomplished trombone player, Ambassador and Mrs. John hosted an evening of Jazz with the Preservation Hall Jazz band at the Ambassador’s residence.
Rock the Block – Mardi Gras block party : New Orleans
Rock the Block was a Miller and Southern Comfort sponsored Block party scheduled to take place on South Peters in the historic Warehouse District of New Orleans. Due to the ever unpredictable rain in New Orleans the event was successfully moved inside to the Howling...
DJ Sets with Dodge & Skyy Vodka – Winter Music Conference : Miami
A/X Beach Dance Series : National
The The A/X Beach Dance Series program was conceptualized and managed by the Stuff Magazine marketing department and encompassed the following: - Multi-Market DJ Tour - National Ad Buy in Stuff Magazine - Comprehensive Publicity campaign (national and local markets)...
Preservation Hall Jazz Band Workshop with Thai Youth : Hua Hin, Thailand
As part of Preservation Hall Jazz Bands music education initiative, the Band visited the Wang Klai Kang Won School in Hua Hin for a fun and informative day filled with jazz. PHJB conducted a festive and lively music workshop with 100 students from the school, as well...
Voodoo Music Festival / Fila Activation : New Orleans
The Fila sponsorship program in New Orleans at the Voodoo Music Fest was an added value marketing program that was conceptualized, negotiated, managed and produced by the Stuff Magazine Marketing Department. The program reached millions and encompassed the following:...
Bangkok Jazz Series : Bangkok, Thailand
The Bangkok Jazz Series was a 3 night engagement celebrating New Orleans Jazz Music in the Sheraton’s luxury jazz lounge, the Living Room. The event, sponsored by Heineken, Brown Forman and the Sheraton featured the Preservation Hall Jazz Band and special guests for 3...
Jim Beam & Maxim – Mardi Gras on Bourbon St.: New Orleans
The objective was to conceputalize, manage and produce an event with Maxim for both consumers, influencers, industry executives and contest winners in New Orleans during Mardi Gras. The 400+ person event took place on a spectacular balcony overlooking the infamous...
Royal New Orleans Jazz Celebration Project : Bangkok, Thailand
In celebration of his majesty’s 84th birthday, Preservation Hall Jazz Band in collaboration with Her Royal Highness Princess Maha Chakri Sirindhorn (on vibraphone) and Thai saxophonist Dr. Pathorn Srikaranonda, recorded the Royal New Orleans Jazz Celebration, a...
Deja Voodoo, Voodoo Music Festival: New Orleans
The Deja Voodoo Music Series was arguably the most exhaustive EDM exercise ever attempted at Voodoo to date. Immediately following their performances among the 100 year-old-oaks in New Orleans, City Park for the Voodoo Music Festival, these 15 critically acclaimed and...
Rolling Stone Super Bowl Event : Minneapolis
Rolling Stone Super Bowl Event 2018 in Minneapolis featuring Migos, 21 Savage & T-Pain https://vimeo.com/379646827
Grammy Party with Stuff Magazine : New York
MTV VMA Party with Missy Elliot and Dave Meyers : New York
Capitalizing on the excitement, energy and A-list talent in New York City for the annual MTV Video Music Awards, Stuff Magazine partnered up with Top Music Video Director Dave Meyers and VMA Winner Missy Elliot for what became the HOTTEST event during the VMA's. The...
Sundance Film Festival with Stuff Magazine : Park City
Stuffland Celebrity Event : Santa Monica Pier
Stuffland at the Santa Monica Pier in California. This branding event for Stuff Magazine organically included numerous advertisers from the magazine and too this day is still one of the most talked about events to take place in Santa Monica. More than 3000...
Jennifer Lopez MTV Video Music Awards & Cover Shoot Party : New York
Stuff Magazine partnered with Jennifer Lopez to celebrate both the MTV Video Music Awards and her famous Cover Shoot for the Magazine. The theme of the event was J-Lo's playhouse, a re-creation of the photo-shoot by Tony Duran in Stuff. The event was in New York at...
Playboy Superbowl Party, Mini-Cooper 2nd Line : New Orleans
The most exclusive party in town started with a brass band parade of Mini-Cooper Roadsters and Playmates winding their way through the French Quarter in proper New Orleans Second Line Fashion to the red carpet at the Jackson Brewery Bistro Bar. The Playmate-studded...
Rolling Stone – Porsche / Dave Navarro (BTS) : Los Angeles
Go behind the scenes for the the making of the Porsche partnerhip with Rolling Stone & Dave Navarro to launch their all new E-performance series https://vimeo.com/379646363
Bacardi Mardi Gras Float : New Orleans
Official Bacardi Mardi Gras Floats filled with celebrities and Dj's, branded Bourbon Street Balconies and creative grass roots marketing allowed Bacardi to literally own Mardi Gras in New Orleans during this marketing program conceptualized, managed and produced by...
Heineken House at Mardi Gras : New Orleans
Conceputalize, manage and produce an event with Maxim for both consumers, influencers, industry executives and contest winners in New Orleans during Mardi Gras on the infamous Bourbon Street featuring Grammy Award Winning Rebirth Brass band and DJ Beverly Skillz.
Crown Royal Lounge @ Sundance Film Festival : Park City
Stuff Magazine produced the Crown Lounge for Crown Royal at the Sundance Film Festival and successfully achieved the branding awareness and sampling goals for the program among the Celebrity and Industry target audiences. By focusing on the early evening hours at...
Fila Fashion Week Event : New York
Stuff Magazine re-created and brought the Fall Campaign for Fila to life at this star-studded celebrity event during New York Fashion week.
Indy 500 with Grey Goose : Indianapolis
Immediately following the Indianapolis 500, Stuff Magazine and Indy Driver Jimmy Vasser, hosted the first ever Stuff Racers Lounge for the drivers of the most watched race in sports. The Racers Lounge attracted the top 10 finishers and their celebrity friends for a...
Maxim & Jim Beam Photo Shoot : New Orleans
Creatively photograph Jim Beam’s new Devil’s Cut Bourbon Whiskey and Maxim Models throughout a series of authentic and historic New Orleans venues, culminating in a launch event with the Maxim Models and a live photo shoot.
Keystone Jet Program : National
Destination Unknown was a national flyaway sweepstakes involving the private charter of a wrapped 737, 100 winners, and a plane full of celebrities. Sweepstakes winners were flown to Los Angeles Airport then shuttled to Longbeach airport with no knowledge of where...
Hotel Thrillist : Nashville
Hotel Thrillist Weekend : Nashville 2018 https://vimeo.com/318539279/69271320ff
Hotel Thrillist : Austin
Hotel Thrillist Weekend : Austin Texas 2017 https://vimeo.com/256538107/61468271c0
Hotel Thrillist : New Orleans
Hotel Thrillist Weekend : New Orleans 2016 https://vimeo.com/256538219/1874f31458
Hamptons STUFF HOUSE : New York
The first ever Experiential House Activation by a publishing company in the Hamptons, the Stuff Magazine House generated millions of impressions in media exposure. The Stuff House was the destination for celebrity filled events throughout the summer as Noah Tepperberg...
Stuff Magazine Hotel w/Fatboy Slim @ Winter Music Conference : Miami
Stuff Magazine took over the Nash Hotel for 5 complete days of 24/7 music programming with the biggest DJ's in the music scene for the annual Winter Music Conference in Miami. DJ's such as Fatboy Slim, Lil Louie Vega, Roni Size and Kruder and Dorfmeister were just a...
Rolling Stone CES Event with Gorilla Glass : Las Vegas
Conceptualize and produce an exclusive invite-only event for Gorilla Glass and Rolling Stone Magazine during the Las Vegas Consumer Electronics Show. By borrowing the authentic and rich entertainment lifestyle of the Rolling Stone Magazine brand we were able to...
Bulleit Rye Launch : New York
The objective of this event was to conceptualize and Produce an experiential launch event that captured both the traditional and contemporary brand attributes of Bulleit Rye in celebration of it’s East Coast launch.
Stuff Magazine Celebrity Casino Weekend at the PALMS : Las Vegas
Stuff Magazine took over the Palms Casino for 3 days of branded entertainment for consumers, clients and celebrities – strategically integrating key advertisers into Celebrity Poker Tournaments, Private Jets, Fashion Shows, Gifting Suites, and Late-night Exclusive...
Maxim & JB Devils Cut, Halloween : New Orleans
Maxim and Jim Beam’s Devil’s Cut partnered for a national Halloween program and costume contest.
Maxim & Jim Beam Devil’s Cut Mardi Gras Float Activation : New Orleans
The objective of this Award Winning (2012 MIN Marketing Award) was to organically integrate Jim Beam’s Devil’s Cut into Mardi Gras to celebrate the launch of its' new brand. This was accomplished by commissioning a Devil’s Cut hand-crafted float by the legendary...
George Dickell Rye, Product Launch : New York
On February 19th, bartenders, industry influencers and renowned mixologists gathered at 82 Mercer for the launch of George Dickel Rye, hosted by Diageo Master of Whisky Gerry Graham and George Dickel Master Distiller John Lunn. While enjoying unique cocktails using...
New Orleans Official Halloween Parade – Krewe of BOO!
Each year, the weekend before Halloween, The Krewe of BOO! (New Orleans Official Halloween Parade) rolls through the streets of the French Quarter & Warehouse District among crowds of more than 100,000. For sponsorship or membership information go to...
Rolling Stone – Porsche / Dave Navarro : Los Angeles
Porsche partnered with Rolling Stone & Dave Navarro to launch their all new E-performance series https://vimeo.com/379646389
Preservation Hall Jazz Band at the Ambassadors Residence : Thailand
A long-time fan and an accomplished trombone player, Ambassador and Mrs. John hosted an evening of Jazz with the Preservation Hall Jazz band at the Ambassador’s residence.
Rock the Block – Mardi Gras block party : New Orleans
Rock the Block was a Miller and Southern Comfort sponsored Block party scheduled to take place on South Peters in the historic Warehouse District of New Orleans. Due to the ever unpredictable rain in New Orleans the event was successfully moved inside to the Howling...
DJ Sets with Dodge & Skyy Vodka – Winter Music Conference : Miami
A/X Beach Dance Series : National
The The A/X Beach Dance Series program was conceptualized and managed by the Stuff Magazine marketing department and encompassed the following: - Multi-Market DJ Tour - National Ad Buy in Stuff Magazine - Comprehensive Publicity campaign (national and local markets)...
Preservation Hall Jazz Band Workshop with Thai Youth : Hua Hin, Thailand
As part of Preservation Hall Jazz Bands music education initiative, the Band visited the Wang Klai Kang Won School in Hua Hin for a fun and informative day filled with jazz. PHJB conducted a festive and lively music workshop with 100 students from the school, as well...
Voodoo Music Festival / Fila Activation : New Orleans
The Fila sponsorship program in New Orleans at the Voodoo Music Fest was an added value marketing program that was conceptualized, negotiated, managed and produced by the Stuff Magazine Marketing Department. The program reached millions and encompassed the following:...
Bangkok Jazz Series : Bangkok, Thailand
The Bangkok Jazz Series was a 3 night engagement celebrating New Orleans Jazz Music in the Sheraton’s luxury jazz lounge, the Living Room. The event, sponsored by Heineken, Brown Forman and the Sheraton featured the Preservation Hall Jazz Band and special guests for 3...
Jim Beam & Maxim – Mardi Gras on Bourbon St.: New Orleans
The objective was to conceputalize, manage and produce an event with Maxim for both consumers, influencers, industry executives and contest winners in New Orleans during Mardi Gras. The 400+ person event took place on a spectacular balcony overlooking the infamous...
Royal New Orleans Jazz Celebration Project : Bangkok, Thailand
In celebration of his majesty’s 84th birthday, Preservation Hall Jazz Band in collaboration with Her Royal Highness Princess Maha Chakri Sirindhorn (on vibraphone) and Thai saxophonist Dr. Pathorn Srikaranonda, recorded the Royal New Orleans Jazz Celebration, a...
Deja Voodoo, Voodoo Music Festival: New Orleans
The Deja Voodoo Music Series was arguably the most exhaustive EDM exercise ever attempted at Voodoo to date. Immediately following their performances among the 100 year-old-oaks in New Orleans, City Park for the Voodoo Music Festival, these 15 critically acclaimed and...
Rolling Stone Super Bowl Event : Minneapolis
Rolling Stone Super Bowl Event 2018 in Minneapolis featuring Migos, 21 Savage & T-Pain https://vimeo.com/379646827
Grammy Party with Stuff Magazine : New York
MTV VMA Party with Missy Elliot and Dave Meyers : New York
Capitalizing on the excitement, energy and A-list talent in New York City for the annual MTV Video Music Awards, Stuff Magazine partnered up with Top Music Video Director Dave Meyers and VMA Winner Missy Elliot for what became the HOTTEST event during the VMA's. The...
Sundance Film Festival with Stuff Magazine : Park City
Stuffland Celebrity Event : Santa Monica Pier
Stuffland at the Santa Monica Pier in California. This branding event for Stuff Magazine organically included numerous advertisers from the magazine and too this day is still one of the most talked about events to take place in Santa Monica. More than 3000...
Jennifer Lopez MTV Video Music Awards & Cover Shoot Party : New York
Stuff Magazine partnered with Jennifer Lopez to celebrate both the MTV Video Music Awards and her famous Cover Shoot for the Magazine. The theme of the event was J-Lo's playhouse, a re-creation of the photo-shoot by Tony Duran in Stuff. The event was in New York at...
Playboy Superbowl Party, Mini-Cooper 2nd Line : New Orleans
The most exclusive party in town started with a brass band parade of Mini-Cooper Roadsters and Playmates winding their way through the French Quarter in proper New Orleans Second Line Fashion to the red carpet at the Jackson Brewery Bistro Bar. The Playmate-studded...
Rolling Stone – Porsche / Dave Navarro (BTS) : Los Angeles
Go behind the scenes for the the making of the Porsche partnerhip with Rolling Stone & Dave Navarro to launch their all new E-performance series https://vimeo.com/379646363
Bacardi Mardi Gras Float : New Orleans
Official Bacardi Mardi Gras Floats filled with celebrities and Dj's, branded Bourbon Street Balconies and creative grass roots marketing allowed Bacardi to literally own Mardi Gras in New Orleans during this marketing program conceptualized, managed and produced by...
Heineken House at Mardi Gras : New Orleans
Conceputalize, manage and produce an event with Maxim for both consumers, influencers, industry executives and contest winners in New Orleans during Mardi Gras on the infamous Bourbon Street featuring Grammy Award Winning Rebirth Brass band and DJ Beverly Skillz.
Crown Royal Lounge @ Sundance Film Festival : Park City
Stuff Magazine produced the Crown Lounge for Crown Royal at the Sundance Film Festival and successfully achieved the branding awareness and sampling goals for the program among the Celebrity and Industry target audiences. By focusing on the early evening hours at...
Fila Fashion Week Event : New York
Stuff Magazine re-created and brought the Fall Campaign for Fila to life at this star-studded celebrity event during New York Fashion week.
Indy 500 with Grey Goose : Indianapolis
Immediately following the Indianapolis 500, Stuff Magazine and Indy Driver Jimmy Vasser, hosted the first ever Stuff Racers Lounge for the drivers of the most watched race in sports. The Racers Lounge attracted the top 10 finishers and their celebrity friends for a...
Maxim & Jim Beam Photo Shoot : New Orleans
Creatively photograph Jim Beam’s new Devil’s Cut Bourbon Whiskey and Maxim Models throughout a series of authentic and historic New Orleans venues, culminating in a launch event with the Maxim Models and a live photo shoot.
Keystone Jet Program : National
Destination Unknown was a national flyaway sweepstakes involving the private charter of a wrapped 737, 100 winners, and a plane full of celebrities. Sweepstakes winners were flown to Los Angeles Airport then shuttled to Longbeach airport with no knowledge of where...